CLEAN & CLEAR. No, not the shampoo, clear rules, clean design, less worries on both sides.
Jenoon, like the name shows, will push you out of your comfort zone, will not send you options that I wish you don't pick, even if that means fewer options just for the sake of show off.

After the briefing, research and brainstorming, comes the incubation period, where I probably don't talk much, sketch and doodle on every possible surface I find, execution then filtering follows and finally it's presentation time!

After we are both convinced of the direction, application follows. Proper text, items' application and die cuts, all finalized for production.